We have moved to Fitzroy!
We are so excited to announce our new chapter - we have just moved to Brunswick st, Fitzroy. Currently we are operating for online deliveries and click and collect only until our new space is ready for you.
same-day flower delivery
Place your order before 1 PM AEST to receive same-day flower delivery across Melbourne! For any questions, call us on 03 9818 5184.
who we are
Welcome to Lucy Loves Charlie: your local Fitzroy florist.
Lucy Loves Charlie is an iconic flower shop that has been situated in Auburn Village for over 30 years. We've now moved to Fitzroy! We provide beautiful bespoke floral designs to our clients for all occasions.
delivery
Same day flower delivery is available for all orders placed before 1 pm. When you order flowers online, the delivery cost is calculated based on the distance from our shop.
support local
Being a small business ourselves, we always strive to support our local Victorian growers and try to reduce our carbon footprint as much as we can. We try to prioritise local communities and growers when sourcing flowers where we can.
Bespoke Flower Delivery Melbourne
More than blooms
Established in 1995, Lucy Loves Charlie is your local florist in Melbourne. More than just flowers, our bouquets are uniquely arranged for everyday moments and special occasions - beautiful, bespoke and hand-picked with care.
Flowers and bouquets for birthday celebrations
Celebrating someone special? Send a beautifulbirthday bouquet to brighten their day. From dreamy pastel palettes to vibrant bursts of colour, browse our seasonal stems and find something that feels just right. All blooms are delivered fresh on your chosen date, with same day delivery available on orders placed before 1pm.
Design your wedding flowers in Melbourne
Planning your wedding? Celebrate your love with flowers that set the tone for the whole day - from bridal bouquets and boutonnieres to reception styling and statement installations. With over 25 years of experience in bespoke wedding florals, each design brings a burst of joy and a sense of occasion to your day.
Engagement and congratulatory flowers for every occasion
Say it with a bunch! Whatever the occasion, nothing says congratulations like flowers.
Celebrate exciting news of a newly engaged couple, a new job, a new home, in fact any momentous occasion… with a thoughtful floral arrangement to mark the beginning of their new chapter. Send flowers in Melbourne that say “Congratulations” or “I’m proud of you” with Lucy Loves Charlie.
From farm to doorstep
As a small business, we always strive to support local communities and reduce our carbon footprint. This means working with Victorian growers whenever possible, keeping things a little more connected to where our flowers come from.
We use unique, seasonal stems to create flower arrangements in a range of sizes, available to buy as a one-off or for events of any size. Same day flower delivery is available in Melbourne CBD for all orders placed before 1pm, and delivery cost is calculated based on the distance from our shop when you order flowers online.